Sunday, July 28, 2013

PHOTO: Lady Gaga unveils Applause as first ARTPOP single




Lady Gaga has unveiled the cover of “Applause”, the lead single from her forthcoming album, “ARTPOP.”

“Applause” will be released on August 19, following which Gaga will perform the track at the MTV Video Music Awards in New York on August 25.

Gaga’s third album, “ARTPOP,” is due November 11.

The project has an accompanying app, which is described as “a musical and visual engineering system that combines music, art, fashion, and technology with a new worldwide community — ‘the auras.’”

Further, Gaga’s plan is to “Alter the human experience with social media” and to “bring ARTCulture into POP in a reverse Warholian expedition.” Each user “will share in the singer's ‘adrenaline of fame’ by building and sharing their own projects and interacting with one another.”

Gaga will launch “ARTPOP” on November 10 with an evening of artRave exhibiting Haus of Gaga’s projects as well as collaborations with Inez & Vinoodh, Robert Wilson, Marina Abramović and Jeff Koons.




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